Free Shipping $75+   |   Easy Returns   |   5 Star Rated   |   Machine Washable

The latest summer prints are in.

Ju Ju Be diaper bags are built to fit everything baby needs – while being stylish and fun. Featuring tokidoki, Original Ju-Ju-Be, Legacy and now Hello Kitty prints. All Ju-Ju-Be diaper bags are machine washable, ultra-organized and incredibly durable yet lightweight.Are you an over packer? Do you have more than one in diapers? Twins? How ‘bout the perfect bag for overnight trips…or the airplane? Kitchen sink not included…but would probably fit, if needed. The Ju Ju Be BFF is considered one of the best diaper bags on the planet by thousands of satisfied mom’s worldwide.

ju-ju-be diaper bags
tokidoki x jujube logo
jujube for hello kitty

"I was all prepared because I had my Ju-Ju-Be Be Prepared packed and ready for the hospital 2 months before his arrival :)"

− Kate S.

"No bag can compare to a Ju-Ju-Be... I only wish more of my friends would take my advice and switch as well. The quality is outstanding!"

− Christina C.

"Ju Ju Be I just want to say your customer service is outstanding!!! Thank you for answering all my silly questions!!! And your bags are just as amazing!!!"

− Miranda B.

"I love your new nautical line heart emoticon Also the stripes and Polka dots! Great work!"

− Emily F.

"Admiral be sets would be soooo beyond perfect, just saying"

− Jessica H.

"I am not sure which one to get if I should get the BRB or the BFF!"

− Vanessa E.

"Love the be right back !!! Are there going to be any new patterns to expect soon?"

− Cammilia L.

"Awesome company with awesome products! Feeling the Ju Ju heart emoticon today!"

− Amber F.

"When are you launching "The Admiral" prints?!!!! Us Navy Wives are going to go nuts!!!"

− April W.

"Omg. That's all I can say about my new Jujubee Hello Kitty peek a bow set!"

− Poplawski C.